Be glad in the Lord and rejoice! Psalm 32:11

Thursday, October 18, 2012

Read Pink! Penguin Books and their authors join together to help raise awareness for breast cancer research!

In their third year of the popular Read Pink promotional event, Penguin will offer an assortment of 8 bestselling mass market titles, and for the first time ever, 6 trade titles by some of the publisher's most beloved female authors in a special Read Pink edition.

The participating authors are Jayne Ann Krentz, Nora Roberts, Catherine Anderson, Jodi Thomas, Carly Phillips, Madeline Hunter, JoAnn Ross, Jillian Hunter, Karen White, Natasha Solomons, Eleanor Brown, Wendy Wax, and Kathryn Stockett.

Here are a few of the books that support the Read Pink campaign:


These special editions feature Read Pink seals on the cover and additional information in the back of the book underlining Penguin's support of The Breast Cancer Research Foundation's mission and urging readers to become actively involved in supporting the organization.

Penguin Group (USA) is proud to donate $25,000, regardless of sales, to The Breast Cancer Research Foundation in support of its extraordinary progress in breast cancer research and awareness. All Read Pink funds, across all three years, are an absolute commitment of funds; Penguin's donations to BCRF are never tied to the sales of Read Pink editions of our books.

Join the fight against this deadly disease by making your own donation to this organization today.


The Read Pink program was created by Penguin Group (USA) to promote public awareness of breast cancer, breast cancer research and to support and recognize the contributions of BCRF and its commitment to lead the fight against breast cancer - all in connection with the books you love. As one of the largest English-language trade book publishers in the world, we are committed to our readers who have shared in this struggle. Each year, Penguin's Read Pink donation has sponsored 500 hours of research time.

Penguin invite their readers to join Penguin Group (USA) and The Breast Cancer Research Foundation in spreading the word about The Breast Cancer Research Foundation by selecting a copy of these special editions.

About The Breast Cancer Research Foundation



The Breast Cancer Research Foundation, founded by Evelyn H. Lauder in 1993, is an independent not-for-profit organization committed to funding scientific research to achieve prevention and a cure for breast cancer in our lifetime. In October 2012, BCRF will award $40 million to 197 scientists across the United States, Canada, Latin America, Europe, the Middle East, Australia, and China. With 91 cents of every dollar spent by BCRF directed towards breast cancer research and awareness programs, BCRF remains one of the most fiscally responsible charities in the country. For the tenth time since 2002, it has earned 4 stars from Charity Navigator. Additionally, BCRF is the only cancer organization rated an "A+" by CharityWatch. For more information about BCRF, visit www.bcrfcure.org.

How to support The Breast Cancer Research Foundation
  • To make a tax-deductible donation online to The Breast Cancer Research Foundation you can visit: www.bcrfcure.org
  • You can also call their toll-free number, 866-FINDACURE, anytime between 9 A.M. and 5 P.M. EST, Monday through Friday.

1 comment:

holdenj said...

What a great thing. I plan to buy at least one of these, just like with the teal titles a few months ago. Ok, we all know it will probably more than one. Thanks for sharing the information with us.